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Firestone Walker has been one of our favorite beers for years and it just so happens that they are headquartered in our neighboring town. Having worked with their marketing team in various capacities for some time, we had been thirsty to execute a full-blown campaign for them. Firestone asked us to create a series of images and video content that captured the regional coast and highlighted the namesake of their signature blonde ale, the “805 beer.”


DESIGN
ART DIRECTION
VIDEOGRAPHY
WEB DESIGN
PHOTOGRAPHY
DEVELOPMENT
MOBILE & WEB
RESPONSIVE
HTML5
STORYBOARDING
MARKETING
SOCIAL STRATEGY
CONSULTING
CONCEPT
COPYWRITING
BRAND STRATEGY

"805 Authenticos"


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Growing up in Santa Barbara County as a very talented up-and-coming local surfer, and shortly after graduating from Brooks institute of photography. “Bummy” somehow found his way to working in Hollywood as a high-end editorial photographer. He has always chosen to use vintage film cameras, and does not exactly agree with social media and how digital means can exploit the art of photography. He travels back and forth from home and his place of work to surf, dive and spearfish off the Santa Barbara coastline.

Deep in the heart of Ventura, diverse communities come together in harmony. Surfers, bikers, and street dwellers all co-exist along the avenue. Planted right in the middle is a very humble individual known as Matt Noble, and he has created a unique lifestyle for himself and others. His small custom shop along the coast known as Noble Fabrication produces some world class cars for loyal customers.

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The 805 (area code for San Luis Obispo and Santa Barbara counties) is a region where individual voices rise up to celebrate life among good friends, good food, good drink, and good surf. Firestone beer is often a complement to those gatherings.  Our “Authenticos” campaign sought out the individual free spirits that give the coast and it’s blue-collar roots a taste worth exploring.


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Have a campaign that we'd be good for?